
Woolworths’ latest Disney “Ooshie” collectibles have not only captivated(迷住,吸引) Australian children, they have led to a short-term slump(暴跌,骤降) in competitor Coles’ sales.
Woolworths最新的迪士尼“Ooshie”收藏品不仅吸引了澳大利亚的孩子们,还导致竞争对手Coles的销售额短期下滑。
Thousands of shoppers switched supermarkets to collect the plastic figurines(小雕像,小塑像), trading them online and in classrooms. Some schools have banned(禁止,取缔) the toys, which can be collected after a customer spends $30, and environmentalists(环保主义者) have labelled them(给他们贴上标签) “future landfill(垃圾填埋场)”.
数千名购物者为了收集这些塑料小人而更换超市,并在网上和教室里进行交易。一些学校已经禁止了这些玩具——顾客消费满30美元即可获得——环保人士则将其称为“未来的垃圾填埋物”。
The latest rubber figurine promotion(促销活动) was scheduled to end on Tuesday, but strong customer interest meant Woolworths prematurely(过早地,提前地) ran out of(用完,耗尽) Ooshies a week ago.
最新的橡胶小人促销活动原定于周二结束,但由于顾客兴趣浓厚,Woolworths在一周前就提前售罄了Ooshies。
‘Just future landfill’
“只是未来的垃圾填埋物”